2023-2027 Strategic Plan
The purpose of the APSU College of Business is to contribute to the economic and intellectual vitality of its region.
The APSU College of Business is a teaching-focused business school committed to student success while serving the Clarksville and Nashville metropolitan areas. We strive to push students beyond the textbook and help them explore their passions, in order to empower our graduates to compete in a global economy.
The College of Business will be recognized as a premier provider of business education.
The College of Business believe in:
- The worth of teaching and the value of experiential and reflective learning.
- Creating a climate of inclusion that will facilitate access and foster student success.
- Professional and research activities that inform teaching, engage students, and improve the practice of business.
- The value of interaction among colleagues, students, and community.
- Ethical behavior, transparent management, and respect for colleagues and students.
Pillar 1: Enhance Academic Quality
Develop & launch MBA program | Completed |
Develop & launch business analytics concentration | Approved for fall 2025 start |
Develop & launch management information systems concentration | Approved for fall 2025 start |
100% of BBA and MBA core courses become Quality Matters Certified | 10 of 15 BBA completed, MBA in progress |
Incorporate best practices of online course design into every online course | All faculty members have completed Quality Matters training |
Pillar 2: Improve Student Outcomes
Increase first-time, full-time freshman retention rate | 2019-23: 65.54%, 2024: 69.1%, 2025: 69.9% |
Increase percentage of students who persist year over year or graduate | 2019-23: 67.7% |
Develop portfolio of high-impact experiences | --- |
Minimum of 60 student internships/year | 2022-23: 37, 2023-24: 54, 2024-25: 45 |
Minimum of 75 students present research at conferences from 2023-27 | 2022-23: 11, 2023-24: 16, 2024-25 |
Minimum of 50 students participating in study abroad form 2023-27 | 2022-23: 11, 2023-24: 16, 2024-25 |
Increase portfolio of service-learning courses | 2022-23: 2 |
Increase number of student organizations within the college | Added Business Govs SERVE, Real Estate Club, Hospitality and Tourism Society, Govs Women in Business |
Increase student exposure to professional organizations | 2024:25 72 students attended professional events |
Pillar 3: Increase Scholarship Impact
35 Highly-Ranked Publications from 2023-2027 | surpassed |
6,000 collective citations by 2027 | current: 5,609 |
50 publications with at least 25 citations by 2027 | current: 47 |
100% of BBA and MBA core courses become Quality Matters Certified | 10 of 15 BBA completed, MBA in progress |
Minimum of ten white papers from CABR by 2027 | current: 6 |
Pillar 4: Strengthen Community Connections
SBDC: $3 million new capital formation annually by 2027 | $2.1 average |
Increase number of organizations hosting College of Business interns | 2022-23: 32 organizations; 2023-24: 43 orgs |
Student teams complete 10 projects with businesses by 2027 | current: 5 |
Increase interactions with regional business and government orgs | Partnership with Nashville Chamber of Commerce, participation in Regional Skills Coalition |
Increase interactions with Ft. Campbell | Partnership with Nashville Chamber of Commerce, participation in Regional Skills Coalition |
- To develop, produce, and deliver high impact learning experiences.
- To graduate high quality Baccalaureate and Masters degree students prepared to compete in the global economy.
- To provide a portfolio of intellectual contributions focusing on applied and pedagogical research.
- To develop and implement opportunities to form connections with the Clarksville and Nashville metropolitan areas which will provide learning and development experiences for faculty and students of the CoB.
- To enhance and increase our brand awareness.